Last Updated: 10 August 2026

Culinara® (“Culinara”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, store and protect information when you visit, use or purchase from the Culinara website.

Culinara® is a premium Indian kitchenware and home essentials brand owned and operated by Shah Agencies.

Shah Agencies
4794, Deputy Ganj,
Sadar Bazar, Delhi – 110006, India

This Privacy Policy is intended to be read together with our Terms & Conditions, Shipping Policy, Returns & Refund Policy and other applicable website policies.

1. Scope of This Privacy Policy

This Privacy Policy applies to information collected through:

• The Culinara website.
• Product purchases and orders.
• Customer accounts.
• Checkout and payment processes.
• Customer service communications.
• Contact forms.
• Newsletter and marketing subscriptions.
• Reviews and other content submitted by customers.
• Cookies and similar technologies.
• Communications through email, WhatsApp or other channels used by Culinara.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

Where consent is required under applicable law, we will seek consent through an appropriate affirmative action.

2. Information We Collect

We collect information that is reasonably necessary to operate our website, process orders, provide customer support and improve our services.

2.1 Information You Provide Directly

Depending on how you interact with Culinara, this may include:

• Full name
• Email address
• Mobile number
• Billing address
• Shipping address
• City, state and PIN code
• Account login information
• Order details
• Product preferences
• Customer service communications
• Reviews, ratings and other content you voluntarily submit
• Information provided when participating in promotions, surveys or contests

We do not ask you to provide personal information that is unnecessary for the relevant service.

3. Payment Information

When you make a purchase, payment information may be processed by our authorised payment service providers.

Culinara does not ordinarily store your complete credit card, debit card or other payment credentials on its own servers.

Payments may be processed through Razorpay or other authorised payment providers made available at checkout.

Payment providers may independently process certain information in accordance with their own privacy policies, security requirements and applicable law.

You should review the privacy policies of the relevant payment provider where appropriate.

4. Information Collected Automatically

When you visit our website, certain technical information may be collected automatically, including:

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Approximate location derived from technical information
• Referring website
• Date and time of access
• Website interaction data
• Diagnostic and performance information

This information may be used to maintain website security, analyse performance, understand how visitors use the website and improve the customer experience.

5. Cookies and Similar Technologies

Culinara may use cookies, pixels, tags and similar technologies.

These technologies may be used for:

Essential Cookies

Required for functions such as:

• Shopping carts
• Checkout
• Login
• Security
• Session management

Performance & Analytics Cookies

These help us understand:

• Which pages are visited.
• How visitors navigate the website.
• Website performance.
• Which content is useful to customers.

Marketing Cookies

Where applicable and subject to applicable law and consent requirements, these may help us:

• Measure advertising performance.
• Show relevant Culinara advertisements.
• Understand customer interactions with marketing campaigns.

You may control cookies through your browser settings and, where applicable, through our cookie-consent controls.

Disabling certain cookies may affect website functionality.

6. How We Use Your Information

We may use personal information for legitimate business purposes and, where required, with your consent.

These purposes may include:

Order Processing

• Processing and fulfilling orders.
• Confirming purchases.
• Arranging delivery.
• Providing invoices.
• Processing returns, replacements and refunds.

Customer Support

• Responding to enquiries.
• Resolving complaints.
• Providing product information.
• Assisting with orders and returns.

Website Operations

• Maintaining our website.
• Managing customer accounts.
• Improving functionality.
• Preventing technical problems.

Security & Fraud Prevention

• Detecting suspicious activity.
• Preventing fraudulent transactions.
• Protecting our customers and systems.
• Maintaining website security.

Business Analytics

• Understanding customer behaviour.
• Improving products and services.
• Measuring website performance.
• Developing better customer experiences.

Marketing

Where permitted by law and, where required, with your consent, we may send:

• Product updates
• New collection announcements
• Offers
• Editorial content
• Recipes
• Buying guides
• Culinara news

You may opt out of marketing communications at any time.

7. Legal Basis and Permitted Purposes

Depending on the applicable legal framework and the nature of the processing, Culinara may process personal data:

• To provide products or services requested by you.
• To fulfil contractual obligations.
• To comply with legal obligations.
• To protect the security and integrity of our website and services.
• For legitimate operational purposes permitted by applicable law.
• Based on your consent where consent is required.

Under India’s Digital Personal Data Protection framework, consent is intended to be free, specific, informed and unambiguous, with a clear affirmative action.

Where consent is the applicable basis for processing, we will provide appropriate information about the purpose of processing and the means available for withdrawing consent.

8. Marketing Communications

If you subscribe to Culinara marketing communications, we may use your contact information to send you relevant communications.

These may include:

• New product launches
• Collections
• Special offers
• Gifting recommendations
• Recipes
• Kitchen guides
• Brand stories

You may unsubscribe from promotional emails using the unsubscribe mechanism included in the communication.

For other marketing channels, such as WhatsApp or SMS, you may opt out using the applicable instructions provided with the communication or by contacting us.

Withdrawal of marketing consent will not affect processing that is necessary to fulfil an order or provide a service you have requested.

9. Sharing of Personal Information

We do not sell your personal information as a commercial product.

We may share information with trusted service providers where reasonably necessary to operate Culinara.

These may include:

Payment Providers

For processing payments, refunds and payment-related transactions.

Logistics & Delivery Partners

For delivering your orders and managing shipment-related services.

Technology Providers

For:

• Website hosting
• Website security
• Cloud services
• Website maintenance
• Analytics
• Email delivery
• Customer relationship management

Marketing & Communication Providers

Where applicable, service providers may assist with email, WhatsApp, SMS or advertising communications.

Professional Advisors

Information may be shared where reasonably necessary with legal, accounting, financial, insurance or professional advisors.

Government & Law Enforcement Authorities

We may disclose information where required or permitted by applicable law, legal process, court order or a lawful governmental request.

Service providers receiving personal information from us are expected to process it only for authorised purposes and maintain appropriate safeguards.

10. Razorpay and Payment Processing

Culinara uses Razorpay and/or other authorised payment providers to facilitate online payments.

When you choose an online payment method, certain information may be shared with the relevant payment provider to process and authenticate the transaction.

This may include information such as:

• Name
• Email address
• Mobile number
• Billing information
• Transaction information
• Payment-related technical information

Payment providers may use their own security, fraud prevention and compliance systems.

Culinara does not control the independent processing carried out by such providers. Customers should refer to the relevant provider’s privacy policy for additional information.

11. Delivery Partners

To fulfil your order, we may share necessary information with logistics and delivery partners.

This may include:

• Name
• Delivery address
• Mobile number
• Order information
• Delivery instructions

Such information is shared only to the extent reasonably necessary to deliver your purchase or provide related services.

12. Data Security

Culinara takes reasonable measures to protect personal information against:

• Unauthorised access
• Unauthorised disclosure
• Loss
• Misuse
• Alteration
• Destruction

Security measures may include technical, organisational and administrative safeguards appropriate to the nature of the information and the risks involved.

However, no method of transmission or electronic storage can be guaranteed to be completely secure.

You are responsible for maintaining the confidentiality of your account credentials and should notify us if you believe your account has been compromised.

The Information Technology Act, 2000 and applicable rules have historically required reasonable security practices for covered entities handling specified personal information.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

• Fulfilling orders.
• Providing customer support.
• Maintaining business and transaction records.
• Meeting accounting, taxation and legal obligations.
• Resolving disputes.
• Preventing fraud.
• Maintaining security.
• Enforcing our agreements.

Different categories of information may be retained for different periods depending on their purpose and applicable legal requirements.

When information is no longer required, we may delete, anonymise or otherwise securely dispose of it, subject to applicable retention obligations.

14. Your Privacy Rights

Subject to applicable law and its commencement and implementation, individuals may have rights relating to their personal data, including rights to:

• Obtain information about processing.
• Request access to personal information.
• Request correction or updating of inaccurate information.
• Request deletion where applicable.
• Withdraw consent where processing is based on consent.
• Raise grievances concerning processing.
• Exercise other rights available under applicable data protection law.

The DPDP Act provides for rights including access to information about personal data and correction/erasure in applicable circumstances, with detailed implementation subject to the Act’s commencement framework.

To exercise an applicable privacy right, contact us using the details provided below.

We may need to verify your identity before processing certain requests.

15. Withdrawal of Consent

Where processing is based on your consent, you may withdraw that consent, subject to applicable law.

Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

If you withdraw consent for a particular processing activity, certain services or functionality may no longer be available where that processing is necessary to provide the service.

We will provide reasonable mechanisms for withdrawing consent where consent is the applicable basis.

The DPDP Act requires consent to be capable of being withdrawn and provides that withdrawal does not affect processing undertaken before withdrawal.

16. Children’s Privacy

Culinara’s website is intended primarily for adults purchasing kitchenware and home essentials.

We do not knowingly seek to collect personal data from children for independent account creation or marketing.

Where applicable law requires parental or lawful guardian consent for processing a child’s personal data, we will comply with the applicable requirements.

If you believe that a child has provided personal information to us in circumstances where it should not have been collected, please contact us.

17. Third-Party Websites

Our website may contain links to third-party websites, services or platforms.

These may include:

• Payment providers
• Social media platforms
• Delivery services
• External resources

Culinara is not responsible for the privacy practices, content or security of third-party websites.

We recommend reviewing their respective privacy policies before providing personal information.

18. Social Media

Culinara may operate or maintain accounts on third-party social media platforms.

If you interact with us through these platforms, your interaction may also be governed by the privacy policies and terms of those platforms.

We encourage you to review the relevant platform’s policies before sharing personal information.

19. International Data Transfers

Some of our technology, payment, hosting, analytics, communication or other service providers may process information outside India.

Where personal data is transferred or processed outside India, Culinara will take steps required by applicable Indian law and contractual arrangements to ensure appropriate protection and lawful processing.

The DPDP framework also contains provisions concerning transfers of personal data outside India, subject to applicable Government requirements and restrictions.

20. Data Breaches and Security Incidents

If a personal data breach occurs that requires notification under applicable law, Culinara will take appropriate steps to assess, contain and respond to the incident and provide notifications to the relevant persons or authorities where legally required.

We may also take steps to prevent recurrence and strengthen applicable security measures.

21. Accuracy of Information

We request that you provide accurate and current information when placing an order or creating an account.

If your information changes, you may update your account information where the relevant functionality is available or contact us for assistance.

22. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• Changes in applicable law.
• Regulatory developments.
• Changes to our business.
• Changes to our website.
• Changes to our service providers.
• Changes in how we process personal information.

When we make material changes, we may provide an appropriate notice through our website, email or other reasonable means.

The updated policy will display a revised “Last Updated” date.

23. Contact & Privacy Grievances

If you have questions, concerns or complaints about this Privacy Policy or the handling of your personal information, please contact us.

Culinara / Shah Agencies

4794, Deputy Ganj,
Sadar Bazar, Delhi – 110006, India

General Enquiries:
info@culinara.in

Customer Support & Privacy Concerns:
help@culinara.in

Please include sufficient information to help us understand and resolve your concern.

Where applicable, we will address privacy grievances within the timeframe prescribed by applicable law.

24. Applicable Law

This Privacy Policy shall be interpreted in accordance with applicable laws of India.

Depending on the circumstances and the relevant processing activity, applicable legal frameworks may include:

• Digital Personal Data Protection Act, 2023
• Digital Personal Data Protection Rules, 2025
• Information Technology Act, 2000
• Applicable rules and regulations made under the Information Technology Act
• Consumer Protection Act, 2019
• Consumer Protection (E-Commerce) Rules, 2020
• Other applicable Indian laws and regulations

The DPDP Rules, 2025 were notified on 14 November 2025 and have a phased commencement structure.

25. Our Commitment to Privacy

At Culinara, we believe that a premium customer experience begins with trust.

We aim to collect only information that is reasonably necessary, use it responsibly, work with trusted service providers and maintain appropriate safeguards to protect the information entrusted to us.

Culinara — Crafted to Elevate Everyday Living.